Shenyang Zhongda Machinery Co., Ltd., founded in March 1992, is a professional manufacturer of leather machinery. Leading products: "medium and large brand" plate leather ironing and embossing machine series, which has a certain brand effect in the world leather industry. The "medium and large brand" plate leather ironing and embossing machine has been exported to more than 30 countries and regions and is well received by customers at home and abroad.
(1) Brand effect. With the improvement of people's brand awareness, customers pay more and more attention to the brand awareness of products. However, this does not mean that the higher the brand awareness you sell, the higher the transaction rate. Because the higher the brand awareness, the higher the price, which is not acceptable to every customer. Now, customers are more rational in choosing products, usually "only choose the right one, not the expensive one".
(2) Price advantage. When purchasing products, every customer wants to buy products with the least amount of money, so if the products you sell have greater advantages in price, you must introduce them to customers as important selling points.
(3) Special advantages. In addition to the brand and price advantages, the salesperson should also explain to the customer the unique advantages of his product in design, quality, appearance and other aspects compared with similar products, especially the new features of the product. The reason is that customers are curious, and they will see new and unique products in front of them. The salesperson must grasp the customers' psychology and persuade them to buy your products in time.